Does your recruitment advertising also need a lift?
Recruitment advertising is the most important source of new competencies. This makes it even more strange that they're often written half-heartedly by employees who are much better at doing what they were hired to do. We write, layout and publish recruitment advertising based on our clients' needs and 20 years of experience.
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Getting the right candidates is better than just getting lots of candidates
Recruiting new employees in large numbers is a discipline in itself. Messages have to be tailored for the target audience, the rightmaterials have to be developed and the right media utilized. We have developed and executed campaigns for more than 20 years for companies from practically every line of business or industry.
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Knowledge makes the difference
Enlightened and proud employees affect the image of a company as much as external marketing does.
This makes efficient internal communication a key differentiator when it comes to satisfying both employees and customers. And that's where we can help you.
I would like to know more about internal communication
The digital heart of the matter
Any employer with respect for itself and its employees needs a career area worth visiting on its website. "We currently have no vacancies" just doesn't cut it in this digital day and age, where the career site is the backbone of all employer branding communication. We develop career sites with useful information, involvement and call to action.
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Tools and processes
In close dialogue with the client, we develop interactive materials and other tools that play a major role in Human Ressource's communication to management and employees. The goal is always to engage the employees so they understand their role and can contribute actively to fulfilling the company's ambitions.
I want to know more about HR communication
Personal recommendations work
New media and old virtues is a combination that produces results in strategic job and employee communication. Primarily because social media can be used to make communication personal and turn strategic arguments into credible recommendations.
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Get in touch with Generation Y
Trainee recruitment is not a question of pandering. It is a question of acknowledging that 45-year old engineers and 18-year old students want different things from their work life. We build creative concepts on concrete analysis and ensure cohesion with the company's employer brand.
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Strategic recruitment and employee communication
All workplaces have an employer brand. Both potential and existing employees have several different perceptions of a company. Strategic employer branding is the art of making these perceptions more alike, bringing them in alignment with reality and the company's desired image as a workplace.
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Make the most of your budget
An efficient communication effort requires the right messages to be expressed through the right channels. We develop and plan media strategies and handle the contact with all media ourselves as this gives us and our clients better control over the roll-out and effect of our concepts and campaigns.
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Employer value proposition
What makes the workplace unique?
A company's EVP expresses the company's strengths and advantages as a place to work, and it brings forth the good arguments employees buy into when they're deciding where to unfold their careers. We have been developing EVPs since before they were called EVPs, and we also help our clients bring their EVPs to life through concrete communication and internal anchoring.
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Neither detergents nor superglue
We typically help communicate complex points to choosy target groups that won't fall for just anything. Not because we find traditional product advertising boring, but because "sell more jelly babies" is rarely top of our clients' list of priorities.
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Inspiration or masterclass
Talks or lectures tailored to deal with the actual challenges you are facing tend to be worth more than two-day conferences. Henrik Engelund, MD of core:workers, employs his deep understanding of communication and HR to kickstart your work.
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The company's internal soap box
The employee magazine is not the mouthpiece of top management but a forum for the whole company. This is a place for building relations across professions and workplaces. Even in this age of Internet, social networks and YouTube, there is nothing that instills pride in people like reading about the effort you help put in.
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From visions to work routines
It is the job of the management to ensure that visions are turned into every-day work routines. That effort requires motivated and proactive champions groomed to handle change and the implementation of new goals and methods.
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